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Your Questions, Answered
Everything you need to know about joining the responsible frying movement
1. About Smartfry
What is the Smartfry® Initiative?
Smartfry® is a recognition program for kitchens committed to clean frying oil, responsible frying practices, and consistently high food quality. It makes this commitment visible and shows guests that your business meets high standards in quality, food safety, and sustainability.
Why was Smartfry® created?
To recognize and support kitchens that care about oil quality, food safety, and sustainability - and to make this responsible way of working visible to guests.
Why is frying oil filtration so important?
Regular filtration removes crumbs, residues, and fine particles from the oil before they burn and accelerate degradation. This keeps the oil stable for longer, improves taste, ensures consistent quality, and enhances food safety. At the same time, filtration reduces oil consumption, costs, and waste, making it a key foundation for efficient and sustainable kitchen operations.
Who can join the Smartfry® initiative?
All professional kitchens using VITO products and committed to responsible frying and sustainability.
How does my restaurant or café benefit from Smartfry®?
Smartfry® makes your commitment to quality, cleanliness, and sustainability visible. At the same time, using VITO filtration helps maintain consistently high food quality, reduces oil consumption and costs, and strengthens your reputation as a responsible and modern food business.
2. Food Quality & Sustainability
How does Smartfry® improve the quality of my food?
By using VITO filtration, your frying oil stays cleaner and more stable for longer. This ensures your food remains crispy, golden, and fresh-tasting, while avoiding unwanted flavors caused by degraded or contaminated oil. Smartfry® makes this consistent quality visible to your guests and builds trust in your business.
What does “responsible frying” mean?
Responsible frying means actively maintaining frying oil, using it efficiently, and preserving its quality over time.
How does daily oil filtration contribute to healthier food?
Daily filtration removes crumbs, residues, and burnt particles from the oil. This keeps the oil fresher and more stable, allowing food to absorb fewer unwanted residues, resulting in lighter, cleaner, and better-tasting dishes.
How does Smartfry® help reduce environmental impact?
By using VITO filtration, kitchens can significantly reduce oil consumption, lower waste, and decrease their carbon footprint. At the same time, Smartfry® promotes sustainable habits in daily operations and makes this responsible approach visible to others.
Are there any disadvantages or costs to joining Smartfry®?
No. Participation in Smartfry® is free of charge and comes with no additional obligations. The initiative helps you make your responsible practices visible and benefit from the community.
3. Membership & Recognition
How can my business become a Smartfry® member?
Simply confirm that your business meets the program criteria, fill out the short form on smartfry.org, and we will send you your personal welcome package.
What is included in the welcome package?
A Smartfry® certificate, official badge stickers for your business, one pair of VITO protective gloves, and a sample of VITO tabs fryer cleaner. Note: The exact contents of the welcome package may vary depending on the country
What is the Smartfry® certificate and how is it used?
The Smartfry® certificate confirms your commitment to clean frying oil, responsible practices, and sustainability. It can be displayed prominently in your restaurant or service area to show guests that your business meets high standards in quality, food safety, and hygiene.
How should I display my Smartfry® badge in my business?
Place the badge in a visible location, such as on windows, doors, at the entrance, on menus, or at the counter. This allows you to clearly show your guests your commitment to quality, food safety, cleanliness, and sustainability.
Will my business be publicly listed as a Smartfry® member?
Yes, Smartfry® members may be featured on Smartfry® channels, such as the website or in communication campaigns, to increase visibility, unless you choose to opt out.
4. Operations & Equipment
Do I need to purchase a VITO device to participate?
Yes, the initiative is built around the use of VITO filtration systems to ensure consistent oil quality, reliable results, and responsible frying practices.
Which VITO model is right for my kitchen?
This depends on the size of your fryers and your daily frying volume. Our team will provide personalized guidance and recommend the best solution for your needs.
How often should I filter my frying oil?
Ideally once per day. Regular filtration with VITO helps maintain consistent oil quality, extend oil life, and ensure reliable results.
Does daily filtration disrupt kitchen operations?
No. VITO filtration systems are fast and easy to integrate into existing kitchen routines. This ensures a smooth workflow while improving oil quality, efficiency, and sustainability.
5. Trust & Credibility
Who is behind the Smartfry® program?
Smartfry® is an initiative of VITO AG, based in Germany.
Is Smartfry® a non-profit initiative?
Yes. Smartfry® focuses on recognition, visibility, and raising awareness around responsible frying - not on profit.
How do I know the claims about oil savings are accurate?
All savings are based on tested results and real customer data.
What makes Smartfry® different from other “green” kitchen programs?
Smartfry® combines sustainability with food quality. In addition to environmental impact, it focuses on taste, food safety, efficiency, and consistent results. At the same time, it makes responsible practices visible to guests and builds trust.
Join the Smartfry® community today
Smartfry® is VITO’s recognition program for kitchens that care about clean oil, food safety, and sustainability and want to make this commitment visible.
1. About Smartfry®
What is the Smartfry® initiative?
Smartfry® is a recognition program for kitchens committed to clean frying oil, responsible frying practices, and consistently high food quality. It makes this commitment visible and shows guests that your business meets high standards in quality, food safety, and sustainability.
Why was Smartfry® created?
To recognize and support kitchens that care about oil quality, food safety, and sustainability - and to make this responsible way of working visible to guests.
Why is frying oil filtration so important?
Regular filtration removes crumbs, residues, and fine particles from the oil before they burn and accelerate degradation. This keeps the oil stable for longer, improves taste, ensures consistent quality, and enhances food safety. At the same time, filtration reduces oil consumption, costs, and waste, making it a key foundation for efficient and sustainable kitchen operations.
Who can join the Smartfry® initiative?
All professional kitchens using VITO products and committed to responsible frying and sustainability.
How does my restaurant or café benefit from Smartfry®?
Smartfry® makes your commitment to quality, cleanliness, and sustainability visible. At the same time, using VITO filtration helps maintain consistently high food quality, reduces oil consumption and costs, and strengthens your reputation as a responsible and modern food business.
2. Quality & Sustainability
How does Smartfry® improve the quality of my food?
By using VITO filtration, your frying oil stays cleaner and more stable for longer. This ensures your food remains crispy, golden, and fresh-tasting, while avoiding unwanted flavors caused by degraded or contaminated oil. Smartfry® makes this consistent quality visible to your guests and builds trust in your business.
What does “responsible frying” mean?
Responsible frying means actively maintaining frying oil, using it efficiently, and preserving its quality over time.
How does daily oil filtration contribute to healthier food?
Daily filtration removes crumbs, residues, and burnt particles from the oil. This keeps the oil fresher and more stable, allowing food to absorb fewer unwanted residues, resulting in lighter, cleaner, and better-tasting dishes.
How does Smartfry® help reduce environmental impact?
By using VITO filtration, kitchens can significantly reduce oil consumption, lower waste, and decrease their carbon footprint. At the same time, Smartfry® promotes sustainable habits in daily operations and makes this responsible approach visible to others.
Are there any disadvantages or costs to joining Smartfry®?
No. Participation in Smartfry® is free of charge and comes with no additional obligations. The initiative helps you make your responsible practices visible and benefit from the community.
3. Membership & Recognition
How can my business become a Smartfry® member?
Simply confirm that your business meets the program criteria, fill out the short form on smartfry.org, and we will send you your personal welcome package.
What is included in the welcome package?
A Smartfry® certificate, official badge stickers for your business, one pair of VITO protective gloves, and a sample of VITO tabs fryer cleaner. Note: The exact contents of the welcome package may vary depending on the country.
What is the Smartfry® certificate and how is it used?
The Smartfry® certificate confirms your commitment to clean frying oil, responsible practices, and sustainability. It can be displayed prominently in your restaurant or service area to show guests that your business meets high standards in quality, food safety, and hygiene.
How should I display my Smartfry® badge in my business?
Place the badge in a visible location, such as on windows, doors, at the entrance, on menus, or at the counter. This allows you to clearly show your guests your commitment to quality, food safety, cleanliness, and sustainability.
Will my business be publicly listed as a Smartfry® member?
Yes, Smartfry® members may be featured on Smartfry® channels, such as the website or in communication campaigns, to increase visibility, unless you choose to opt out.
4. Operations & Equipment
Do I need to purchase a VITO device to participate?
Yes, the initiative is built around the use of VITO filtration systems to ensure consistent oil quality, reliable results, and responsible frying practices.
Which VITO model is right for my kitchen?
This depends on the size of your fryers and your daily frying volume. Our team will provide personalized guidance and recommend the best solution for your needs.
How often should I filter my frying oil?
Ideally once per day. Regular filtration with VITO helps maintain consistent oil quality, extend oil life, and ensure reliable results.
Does daily filtration disrupt kitchen operations?
No. VITO filtration systems are fast and easy to integrate into existing kitchen routines. This ensures a smooth workflow while improving oil quality, efficiency, and sustainability.
5. Background & Organization
Who is behind the Smartfry® program?
Smartfry® is an initiative of VITO AG, based in Germany.
Is Smartfry® a non-profit initiative?
Yes. Smartfry® focuses on recognition, visibility, and raising awareness around responsible frying - not on profit.
What makes Smartfry® different from other “green” kitchen programs?
Smartfry® combines sustainability with food quality. In addition to environmental impact, it focuses on taste, food safety, efficiency, and consistent results. At the same time, it makes responsible practices visible to guests and builds trust.
